Export Food Sudoe organizes a commercial prospecting mission to Germany

Between the 13th and the 15th of February 2019, in the frame of the “Export Food Sudoe” project, five companies of the food industry visited the German market. This mission consisted in multiple meetings with various importers and distributors from the North Rhine-Westphalia region, as well as a guided visit to a store of the large EDEKA retail group. In this way, companies were able to gain a better understanding of the German market, in particular how their products could meet their needs, and they were also able to promote their products in this competitive country. All this service was supported by the Municipality of Vila Nova de Famalicão, with the help of two experienced consultants in the market.

In addition, the action included other important phases, such as prospecting companies and promoting products in the market to 99 German companies before the mission. Likewise, after the mission, a rigorous follow-up with the companies presenting the highest potential in the region was put in place.